As you scale you realise that the problems which are most damaging are the ones you sometimes never see.
Entrepreneurs tend to focus on the market-facing aspects of business, winning new customers and entering new markets. However, if you want to secure investment, be a resilient business and deliver sustainable growth, you have to look to the long-term health of the business too.
7 core areas that affect business growth
A business that has a balanced strategy in each of these areas is likely to be more agile and resilient, will be more capable of driving sustainable growth and will be more attractive to investors.
1. People
Do you have the right people in the right roles who want to grow with your company, while receiving the support, feedback, and motivation to stay?
2. Place
Does your workplace — whether physical or remote — foster innovation, collaboration, and employee well-being?
3. Processes
Are your processes resilient, regularly reviewed, and ready to handle risks or crises effectively?
4. Productivity
Are you reducing operational costs efficiently, benchmarking against the industry, and leveraging modern IT systems?
5. Performance
Can you implement strategies, make agile business decisions, and maintain a close connection with your customers?
6. Profit
Do you monitor key KPIs, allocate resources efficiently, and understand what your customers truly value to price your offerings correctly?
7. Purpose
Is your company’s vision and strategy clearly communicated, with teams anticipating opportunities and delivering a consistent value proposition?
Do you want to get an accurate and holistic understanding of how you are performing across seven core areas that affect business growth?
Try our Business Lens methodology and identify key barriers to growth. It will take you only 10 minutes.
Instant report
Once you submit your answers you will receive a bespoke report instantly, analyzing your scores and providing recommendations for areas of focus to ensure your business is resilient, and laying the foundations for strategic growth.
